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Social media 101
Basic Information

Social media 101

Cohort-based Course

Social Media 101 is an introductory course demonstrating how to utilize prominent platforms effectively. The course offers insights on managing a social media presence, creating engaging content, analyzing performance metrics, and understanding social media’s role in modern communication.
Instructors Information

Hosted By

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purav bhandari
My journey into social media and copywriting began back in 2015 with an agency role. 8 years past, I've worked with organizations of all sizes in B2B and B2C across 50+ brands. 

 A few years ago, I realized I wanted to focus specifically on helping tech companies grow through social media. Now I work side-by-side with founders to craft strategies and content tailored to their goals and audiences. I combine my experience with a beginner's mindset. I'm always learning. 

Also, passing those lessons on is why I also mentor new social media managers, content creators & copywriters. To provide value and lead by example. My approach is simple - build connections through storytelling and guide others to do the same.
Course Overview

Course overview

Introduction to Social Media: Building Your Online Presence

Social Media 101 unravels the world of social platforms, equipping beginners with tactics to optimize engagement and boost online presence.
Course Benefits

Boost Your Brand: Social Media 101

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Increased Digital Literacy

This course enhances understanding and utilization of social networking platforms, blogging, multimedia sharing and other tools that are integral to digital communication in the contemporary world.

Young professionals and mentors connecting via Mentorverse.io for online courses and personal mentorship sessions.
Improved Marketing Skills

With an in-depth understanding of social media, individuals can design effective marketing strategies, grow brand visibility, and reach a wider demographic, crucial elements in the world of business.

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Career Advancement

Knowledge gained from Social Media 101 can open job opportunities in digital marketing, public relations, content creation and social media management, giving you a competitive edge in the job market.

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Effective Communication

This course helps to improve communication skills and adapt to the rapidly changing communication environment of the digital age.

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Understanding Data Analysis

Social Media 101 teaches how to analyze social media metrics and use the insights to create more effective social media strategies and marketing campaigns.

Course modules

Course modules

01

Understanding Social Media Platforms

This module provides a comprehensive introduction to various social media platforms. The students will familiarize themselves with the features, etiquette, and business potential of globally popular platforms such as Facebook, Instagram, Twitter, LinkedIn, and YouTube.

02

Content Creation and Curation

This module delves into the art of creating engaging content for social media platforms. Students will learn about the different types of content, what drives engagement, and how to curate content effectively. The module will also cover basics of graphic design, copyright considerations, and content scheduling.

03

Social Media Strategy and Analysis

This module educates students about the essentials of planning and executing a successful social media strategy. Key topics include setting measurable goals, targeting and understanding the audience, promotional tactics, and analyzing performance metrics. The students will also learn about the role of social media in overall marketing strategy.

This course includes

Diverse online courses offered by Mentorverse.io, covering a range of professional skills and personal growth topics.

3 modules

One-on-one personal mentorship sessions available through Mentorverse.io for tailored guidance and advice.

Applying knowledge through projects

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Exclusive community of fellow members

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Access to course materials for a lifetime

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Immediate access to the instructor

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Feedback and reflection with guidance

Learning is way better with live cohorts

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Welcome to Mentorverse.io - Your gateway to expert guidance with online courses and personalized mentorship.

Engaging in learning becomes immensely enriching when accompanied by live cohorts, fostering dynamic interactions and shared insights.

Welcome to Mentorverse.io - Your gateway to expert guidance with online courses and personalized mentorship.

The educational experience reaches new heights when learning is undertaken within live cohorts, creating a vibrant and supportive community for knowledge exchange.

Welcome to Mentorverse.io - Your gateway to expert guidance with online courses and personalized mentorship.

Discover the unparalleled benefits of collaborative learning as live cohorts elevate the educational journey, providing real-time engagement and a sense of camaraderie.

Social media 101
Social media 101
Upcoming Cohorts

Jul 16 - Jul 23, 2024

10

$50
$50

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