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Sales for Good
Basic Information

Sales for Good

Cohort-based Course

"Sales for Good" is a comprehensive course designed to fortify sales proficiency with an emphasis on sustainable and ethical practices. 

It covers vital aspects of sales including creating interest, reaching your target audience, pricing, discovery, communication & negotiation, and long term business strategy while also instilling the importance of integrity and respect in every transaction.

You don't have to choose between people, profit of planet if your business is designed to solve a sustainability problem as well as a consumer one. 
Instructors Information

Hosted By

Inés Cid
Hi, I'm Inés! 

I have 10 years experience in sales, specifically launching new products and expanding to new markets, leading sales teams, hiring & training them and exposure to high growth and stagnant growth. 

I've worked at Tech giants like Yelp and Houzz and also worked with small start ups in a variety of industries from construction, to paint, to packaging. 

There's two things I'm especially passionate about: 1) coaching people to be more commercially-minded and 2) helping sustainable businesses nail their product-market fit to achieve scale.

If you're starting out your business or you have a couple of clients but you're unsure how to best scale from there, I can help you set up a clear strategy and equip you withe right tools, processes and frameworks to nail your Go-To-Market. 
Course Overview

Course overview

Empowering Sales Skills for Social Good: A Course Overview"

"Sales for Good" is a tailored course that combines theory and practice, enhancing your sales skills, ethics, and strategies for positive impact in business.
Course Benefits

Sales for Good Course: People, Planet & Profit

Ensure you have a winning idea (product-market fit).

Understand what communication skills you need to validate your business idea and find your ideal customer profiles.

Proven Selling Techniques

Sales for Good teaches industry-agnostic sales techniques that can be directly applied to your company/service.

Enhanced Customer Understanding

Delve deeper into customer mindset and buying behavior to effectively pitch products and meet their needs.

Ethical & Sustainable Selling Principles

Learn how to balance personal sales targets with ethical and sustainable considerations, ensuring a reputation for integrity, and profit for good in your market.

Improved Confidence & Focus

Mastery over sales strategies will boost your confidence and allow you to focus in the areas that will most move the needle for your business.

Course modules

Course modules

01

Understanding Sustainable Sales

This module delves into the basics of sales, integrating sustainability considerations at every step. Learners will understand the concept of ethical & sustainable selling and how it can enhance customer relationships and lead to long-term business gains.

02

Crafting a Good Sales Strategy

In this module, learners explore the process of creating a strategic sales plan. Topics include understanding your target audience, tailoring the sales message, and devising effective selling strategies that benefit both the business and the customer.

03

Scaleable Selling

This module focuses on creating and implementing selling practices that not only drive revenue but are also predictable and repeatable. Learners will understand the importance of having a clear selling process that can be easily delivered by employees.

This course includes

3 modules

Applying knowledge through projects

Exclusive community of fellow members

Access to course materials for a lifetime

Immediate access to the instructor

Feedback and reflection with guidance

Course Testimonials

What mentees are saying

Francesco Pagliaro

Founder @ Blocki

“Ines is so much more than a manager; she's a mentor, a guide, and a true champion of professional growth. She believed in me when I needed it most, providing unwavering support and imparting invaluable leadership skills.”

Learning is way better with live cohorts

Engaging in learning becomes immensely enriching when accompanied by live cohorts, fostering dynamic interactions and shared insights.

The educational experience reaches new heights when learning is undertaken within live cohorts, creating a vibrant and supportive community for knowledge exchange.

Discover the unparalleled benefits of collaborative learning as live cohorts elevate the educational journey, providing real-time engagement and a sense of camaraderie.

Sales for Good
Sales for Good
Upcoming Cohorts

Apr 22 - Apr 22, 2024

20

$75
$60

May 13 - May 13, 2024

20

$75
$60

Jun 03 - Jun 03, 2024

20

$75
$60

Jun 24 - Jun 24, 2024

20

$75
$60
$75
$60

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"Sales for Good" is a comprehensive course designed to fortify sales proficiency with an emphasis on sustainable and ethical practices. 

It covers vital aspects of sales including creating interest, reaching your target audience, pricing, discovery, communication & negotiation, and long term business strategy while also instilling the importance of integrity and respect in every transaction.

You don't have to choose between people, profit of planet if your business is designed to solve a sustainability problem as well as a consumer one. 

Our mentors come from some of the biggest companies

Book a session with a mentor

Earl Morrison

Earl Morrison

Professional and Individual Development Mentor
Leadership Mentoring Relationships
Leadership Mentoring Relationships

Personal Session

$30 - $65
Leading and Learning with Character owner Earl Morrison began his career in Law Enforcement in 2000. He has served in a variety of roles including Police Chief, Lieutenant, Sergeant, Detective, Patrolman, and as the Assistant Director of the Council on Law Enforcement Education and Training. Before becoming a police officer Earl was a correctional officer for the Texas Department of Criminal Justice for six years. He also spent three years in the U.S. Army and three years in the Texas Army National Guard. Earl has also held several leadership positions in his private life within the church community as a men’s group leader and church Elder, and within the city community as Chairman of the Board for the city’s Employee Credit Union. He started Leading and Learning with Character in 2017 out of his passion for quality leadership development. 

In addition to holding numerous certifications through the Texas Commission on Law Enforcement, he earned a Bachelor's Degree in Criminal Justice from Lamar University and a Master's in Criminal Justice from the University of Houston. He is a graduate of the Leadership Command College at Sam Houston State University. Earl is a public speaker and author. His first book, "Leadership Lessons Learned: Leading and Learning with Character" was published in 2018. His second book, "Mentoring for Life" was published in 2020. His third book, "JumpStart Your Leadership and Spiritual Growth" was published in January 2024. Earl has most recently been traveling across the United States teaching his leadership development training to organizations. Earl and his wife Penny, and their four kids live in Oklahoma. Earl is passionate about leadership, mentoring, teaching and coaching, and adding value to both the individual and organization.   

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