Cohort-based Course
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Course overview
This course helps students grasp a wide range of marketing theories and concepts that are significant for startups.
It teaches how to apply marketing strategies practically, giving students a fair understanding of how to implement such strategies in a real-world startup environment.
The course focuses specifically on pre-seed startups, meaning students will learn strategies tailored to this specific stage of a business lifecycle, providing a distinct edge.
By understanding marketing strategies, students will enhance their decision-making skills, which are vital to direct a startup towards success.
This course will help students develop intuitive strategies, resulting in enhanced value proposition of their startups to potential investors and customers.
01
This module provides an in-depth understanding of pre-seed startups, their unique challenges, and the broader startup ecosystem. It covers topics like startup life cycles, the role of funding stages, and key startup terminologies.
02
This module is designed to equip learners with the fundamentals of marketing strategy tailored to pre-seed startups. It delves into topics such as lean marketing, customer segmentation, value proposition, and market analysis. By the end of this module, students will be able to create a blueprint marketing strategy for their pre-seed startup.
03
The final module is focused on effective marketing tactics specifically for pre-seed startups. Topics include digital marketing essentials, growth hacking techniques, social media strategy, content marketing, modern SEO practices, and analytics to measure marketing effectiveness. After this module, learners will be capable of implementing a cost-effective, high-impact marketing strategy for their startup.
3 modules
Applying knowledge through projects
Exclusive community of fellow members
Access to course materials for a lifetime
Immediate access to the instructor
Feedback and reflection with guidance
Engaging in learning becomes immensely enriching when accompanied by live cohorts, fostering dynamic interactions and shared insights.
The educational experience reaches new heights when learning is undertaken within live cohorts, creating a vibrant and supportive community for knowledge exchange.
Discover the unparalleled benefits of collaborative learning as live cohorts elevate the educational journey, providing real-time engagement and a sense of camaraderie.