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Creating Effective Customer Service
Basic Information

Creating Effective Customer Service

Cohort-based Course

The "Creating Effective Customer Service" course is designed to enhance customer-focused skills. It guides learners to handle queries effectively, improve communication, and elevate customer satisfaction levels, thereby boosting business growth.

This is a four-class. We will meet daily via Zoom for one hour each day. 

Access the downloadable presentation packet for note-taking and self-reflecting here:
Instructors Information

Hosted By

Earl Morrison
Leading and Learning with Character owner Earl Morrison began his career in Law Enforcement in 2000. He has served in a variety of roles including Police Chief, Lieutenant, Sergeant, Detective, Patrolman, and as the Assistant Director of the Council on Law Enforcement Education and Training. Before becoming a police officer Earl was a correctional officer for the Texas Department of Criminal Justice for six years. He also spent three years in the U.S. Army and three years in the Texas Army National Guard. Earl has also held several leadership positions in his private life within the church community as a men’s group leader and church Elder, and within the city community as Chairman of the Board for the city’s Employee Credit Union. He started Leading and Learning with Character in 2017 out of his passion for quality leadership development. 

In addition to holding numerous certifications through the Texas Commission on Law Enforcement, he earned a Bachelor's Degree in Criminal Justice from Lamar University and a Master's in Criminal Justice from the University of Houston. He is a graduate of the Leadership Command College at Sam Houston State University. Earl is a public speaker and author. His first book, "Leadership Lessons Learned: Leading and Learning with Character" was published in 2018. His second book, "Mentoring for Life" was published in 2020. His third book, "JumpStart Your Leadership and Spiritual Growth" was published in January 2024. Earl has most recently been traveling across the United States teaching his leadership development training to organizations. Earl and his wife Penny, and their four kids live in Oklahoma. Earl is passionate about leadership, mentoring, teaching and coaching, and adding value to both the individual and organization.   
Course Overview

Course overview

Mastering Excellent Customer Service: An Interactive Course

Learn techniques to excel in customer service. Develop communication strategies, problem-solving skills, & enhance customer satisfaction.
Course Benefits

Boost Sales: Ace Customer Service

Enhanced Communication Skills

This course equips participants with techniques to communicate effectively and empathetically with customers, significantly enhancing interpersonal communication skills.

Conflict Resolution Abilities

It offers vital techniques for defusing difficult situations, managing complaints, and resolving conflicts, transforming challenges into opportunities for improving customer relationships.

Understanding Customer Behaviour

The course deepens the understanding of the complexities of customer behavior, enabling course-goers to interact more effectively and meet customer needs successfully.

Improved Sales Effectiveness

By learning to provide excellent customer service, participants can contribute positively to their company's bottom line, potentially enhancing sales and boosting business growth.

Emotional Intelligence Mastery

The course cultivates emotional intelligence, which empowers participants to control their emotions and gain insight into customers' emotions, improving overall customer service.

Course modules

Course modules


What is Customer Service?

You only get one shot at a first impression; a lasting impression.


Your Attitude, Your Responsibility

You and only you can set the tone for your attitude.


Effective Communication

Poor communication, miscommunication, and lack of communication are detrimental to the proficiency of any organization, and relationships.


Dealing with Difficult People

Strategies to navigate through any interaction with ease.

This course includes

4 modules

Applying knowledge through projects

Exclusive community of fellow members

Access to course materials for a lifetime

Immediate access to the instructor

Feedback and reflection with guidance

Learning is way better with live cohorts

Engaging in learning becomes immensely enriching when accompanied by live cohorts, fostering dynamic interactions and shared insights.

The educational experience reaches new heights when learning is undertaken within live cohorts, creating a vibrant and supportive community for knowledge exchange.

Discover the unparalleled benefits of collaborative learning as live cohorts elevate the educational journey, providing real-time engagement and a sense of camaraderie.

Creating Effective Customer Service
Creating Effective Customer Service

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